• Buyers Are Back—And They’re Not Waiting Around,Brendan King

    Buyers Are Back—And They’re Not Waiting Around

    If you’ve been wondering whether buyers are still out there, the answer is a resounding yes—and they’re coming in strong. According to Google Trends, online searches for “homes for sale” have hit their highest point in the past two years. And that surge started even before mortgage rates dipped las

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  • Feeling Priced Out? 4 Smart Paths to Homeownership in 2025,Brendan King

    Feeling Priced Out? 4 Smart Paths to Homeownership in 2025

    1. The Fixer-Upper Route Used by: 42% of surveyed buyersIdeal for: DIY-savvy buyers with renovation flexibilityNot great if: You need a move-in-ready space or have limited renovation funds Buying a home that needs cosmetic upgrades or repairs can open doors in neighborhoods you might not otherwise

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  • What Really Matters to Buyers (And What Doesn’t) When Selling Your Home,Brendan King

    What Really Matters to Buyers (And What Doesn’t) When Selling Your Home

    When it’s time to sell your home, it’s easy to become hyper-aware of every flaw. That chipped tile. The dent in the wall. The outlet you’ve never gotten around to fixing. But here’s the reality: Buyers don’t see your home the way you do. As a homeowner, you’ve lived with these imperfections long en

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